Mardi Gras Comes Early with Motives Cosmetics

New Color Palette Brings Together Fantasy and Reality

GREENSBORO, NC September 16, 2004 -- Who says you have to wait until February to celebrate Mardi Gras? Motives Cosmetics, an exclusive line of customizable cosmetics, today announces its Mardi Gras Collection, the new palette for Fall and Winter 2004.

The color-harmonized palette of imperial purple, regal green and antique gold eye shadows was chosen to be elegant and full of illusion, just like Mardi Gras, the biggest masquerade party in the world. To complete the look of illusion and wonderment, Motives includes six flattering lip colors that range from peach to plum in an assortment of gloss and cream.
   
All nine products combine to create a bold statement that turns the fantasy of masquerade into real beauty.

The Mardi Gras Collection also offers: Indelible Eyes Waterproof Pencils (Raven, Savage and Brownie) and Indelible Line Lip Pencils (Poppy, Chianti and Tulip), a limited edition blush (Celebration) and waterproof mascara (Black and Brown).

This years palette came from customer input and from the fashion runways, said Elizabeth Becker, director, Motives Cosmetics. Our customer-oriented line of cosmetics is one-of-a-kind in that it actually solicits advice from customers rather than merely following the cosmetics industry pack.

Motives is an exclusive cosmetics brand sold by Market America. The entire line of Motives Cosmetics is available at www.motivescosmetics.com.

ABOUT MOTIVES COSMETICS
Motives Cosmetics was introduced in 1997 and has grown into a hugely popular, customizable cosmetics line. By using innovative color combinations and Internet-based shopping, Motives Cosmetics has developed a loyal following that includes world-famous celebrities and everyday women that simply want to look their best at an affordable price. More information is available at www.motivescosmetics.com.

ABOUT MARKET AMERICA
Headquartered in Greensboro, N.C., Market America is an international Internet marketing company specializing in One-to-One Marketing and Mass Customization. Founded in 1992, the company has experienced explosive growth and achieved more than $1.5 billion in suggested retail sales. Market America has more than 100,000 independent distributors worldwide. More information is available at www.marketamerica.com.

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